COVID-19 THROUGH THE LENS OF DISRUPTION
Seven years of change in seven months
Seven years of change in seven months
The COVID-19 crisis has demonstrated clearly the central economic reality of our times:
DISRUPTION IS THE NEW
In recent years, cycles of disruption, which displace existing businesses, markets, and value networks in favor of newer models and relationships, are occurring more frequently and with greater impact. They have emerged as both the main force in the economy and the central strategic challenge for business leaders.
Leveraging our 40 years of helping companies confront disruption, AlixPartners embarked last year on a study of disruption, its impact on business, and how corporations were responding. However, few could have predicted the massive disruption that COVID-19 would cause. This crisis demonstrates how a single disruptive event can have a reverberating and amplifying effect across geographies, industries, and supply chains.
AlixPartners Disruption Insights identifies strategic priorities and tactics that successful businesses are employing to survive—and thrive—in the midst of ongoing disruption cycles. Complete the form at right to download our new analysis, "COVID-19 through the lens of disruption."
It is still early to begin making long-term predictions. Indeed, while we would like to think we’re at the beginning of the end of the current crisis, it’s more likely that we are only at the end of the beginning. And we must remain cautious against the cognitive bias to weigh recent data more heavily than historical ones.
That said, our report includes a few educated hypotheses on likely outcomes, covering deglobalization, supply chain management, technological disruption and changing consumer priorities. For each, we discuss what companies can do to effectively manage through disruption.
Faced with this uncertain and fluid environment, what should you be doing?
First, to determine where you need to go, you must establish where you are. AlixPartners has developed a framework for understanding the expectations of critical stakeholders during each phase of this crisis and reopening. We look at five key stakeholder groups—employees, investors, supply chain, customers, and society. We examine different stages of capabilities, emotional state and needs for each group. Then, we provide actionable ideas for how to address and engage stakeholders based on your organization's position. Download the stakeholder management framework with the full analysis using the form at right.
If you cannot transform now, you never will. There are three foundational actions covered in the report:
AlixPartners Disruption Insights identifies strategic priorities and tactics that successful businesses are employing to survive—and thrive—in the midst of ongoing disruption cycles. Complete the form to download the full analysis and the stakeholder management framework.
The opinions expressed are those of the author(s) and do not necessarily reflect the views of AlixPartners, LLP, its affiliates, or any of its or their respective other professionals or clients. This article regarding COVID-19 through the lens of disruption (“Article”) was prepared by AlixPartners, LLP (“AlixPartners”) for general information and distribution on a strictly confidential and non-reliance basis. No one in possession of this Article may rely on any portion of this Article. This Article may be based, in whole or in part, on projections or forecasts of future events. A forecast, by its nature, is speculative and includes estimates and assumptions which may prove to be wrong. Actual results may, and frequently do, differ from those projected or forecast. The information in this Article reflects conditions and our views as of this date, all of which are subject to change. We undertake no obligation to update or provide any revisions to the Article. This article is the property of AlixPartners, and neither the article nor any of its contents may be copied, used, or distributed to any third party without the prior written consent of AlixPartners.