Partner & Managing Director, Chicago
Rising income inequality threatens the very existence of consumer products companies by undermining the buying power of their core consumer base: the middle class. Given the challenges ahead, consumer businesses cannot simply tweak their product offerings. Yet our recent field study reveals that retailers—and manufacturers as well—seem to be missing a golden opportunity.
See the highlights of our study in our infographic below and read our report Income inequality: an existential crisis in the consumer goods industry to learn more.