Press Release

AlixPartners strengthens Digital team with the addition of data analytics and digital business transformation expert Amelia Green

May 7, 2020

LONDON (May 7, 2020) - AlixPartners, today announced that Amelia Green has joined as a Managing Director in the firm’s Digital practice. Amelia is based in London and will lead the firm’s data analytics team in the UK as well as advising clients globally.

With more than two decades of experience leading digital strategy and innovation, Amelia has worked with clients across industries, specializing in enhancing the digital capabilities of consumer-centric companies. She has led enterprise-wide digital business transformation strategies from idea to implementation with CXOs and senior leaders across both Fortune 500 organizations and governments.

Amelia joins AlixPartners from PwC, where she was the Chief Digital Officer in Singapore and she established that firm’s Digital Innovation Office. She has led more than 200 business innovation engagements globally and established five international “Innovation Centers,” driving digital transformation programs and initiatives delivering tangible results. Amelia also led PwC’s Digital Transformation team, responsible for leading the firm’s digital transformation, assisting clients in their digital transformation journeys, developing new products and services—both internally for PwC and for clients—and digitizing the profession. Amelia is a recognized expert in digital business transformation and innovation; in 2019 she was named on CIO’s CIO50 list in ASEAN, which recognizes the top 50 senior technology executives driving innovation and influencing rapid change. Amelia also lectures on Data and AI. She received a BA with Honors in Politics and Theology from Manchester University.

“We are excited to welcome Amelia to AlixPartners and our growing Digital team at a time when digital transformation is higher than ever on the board room agenda,” said Simon Freakley, CEO of AlixPartners. “Amelia will play a key role in leading and growing our global Digital practice with her leading-edge expertise as we continue to assist clients with transforming their businesses via the application of digital tools and strategies.”

About AlixPartners

AlixPartners is a results-driven global consulting firm that specializes in helping businesses successfully address their most complex and critical challenges. Our clients include companies, corporate boards, law firms, investment banks, private equity firms, and others. Founded in 1981, AlixPartners is headquartered in New York and has offices in more than 20 cities around the world.

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For more information, contact:

Ed Canaday

Ed Canaday

Director, New York

Robin Knight headshot

Robin Knight

Partner, London