Press Release

AlixPartners welcomes strategy and transformation expert, Hassan Morsy

August 30, 2023

NEW YORK (August 30, 2023) - AlixPartners, the global consulting firm, today announced that Hassan Morsy has joined as a Partner & Managing Director in its Performance Improvement Practice. Hassan brings 15 years of international consulting experience, advising many Fortune 500 companies and government entities and advising C-Level executives in driving complex, strategic operational programs. He is based in Dubai.

Most recently, Hassan was a Senior Partner at Partners in Performance (PiP) in Canada and the Middle East, where he led and grew the firm’s management consulting practice in the Middle East and North Africa (MENA) region, working with sovereign government entities and C-level executives in driving operational, strategy, and capital improvements. Hassan also has extensive experience leading projects in the Metals & Mining and Hospitality & Travel industries, driving operational effectiveness and strategy implementation.

Hassan received his Master of Science in Entrepreneurship and Business Innovation, and Master of Applied Science (MASc) in Mechanical Engineering at McMaster University, Canada. He speaks fluent English and Arabic.

Gabriel Chahine, Partner & Managing Director and Middle East Countries Leader, said, “We are delighted to welcome Hassan to AlixPartners. Hassan brings a wealth of industry experience and fresh perspectives that complement our mission of delivering exceptional and memorable results to our clients during these times of unrelenting disruption.”

About AlixPartners

AlixPartners is a results-driven global consulting firm that specializes in helping businesses successfully address their most complex and critical challenges. Our clients include companies, corporate boards, law firms, investment banks, private equity firms, and others. Founded in 1981, AlixPartners is headquartered in New York and has offices in more than 20 cities around the world. For more information, visit

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Ed Canaday

Ed Canaday

Director, New York