rcerff@alixpartners.com Rob Cerff Analyst AlixPartners, LLP +1 (213) 437-7127 https://www.alixpartners.com/media/8198/rcerff_480x480.jpg
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Rob Cerff

Analyst, Los Angeles
  • M+1 (310) 945-7531
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Rob is an analyst and data scientist. He currently focuses on lowering company-wide marketing expenses and raising revenue for large iconic apparel retailers based in the US and Canada. Rob specializes in deploying computer models that efficiently allocate financial budgets, reveal valuable customer behavioral insights, and forecast future revenue. Before joining AlixPartners, Rob oversaw the equities research division of a quantitative algorithmic hedge fund where he built trading systems that autonomously predict stock price movements. He holds an undergraduate degree in computer science, graduate degrees in aerospace engineering and a Master of Financial Engineering degree from UC Berkeley’s Haas School of Business.