People
Most retailers still price on instinct, not insight, relying on Googled comps or default IMUs that follow cost, not value. That approach leaves margin exposed.
Prices have risen, but that’s not the real story. The story is that most retailers don’t know how to manage it. The few who do—by combining competitive data, assortment signals, and elasticity models — are rewriting the playbook and breaking away.
Retailers can’t afford instinct-driven pricing in 2025. Tariffs, rising costs, and shifting consumer behavior make the old approach obsolete. What’s needed is real-time retail intelligence plus disciplined execution to protect margins and capture growth.
Download our article, developed in partnership with EDITEDTM, to read our data-driven analysis and recommendations to reset your pricing playbook before competitors lock in the margin advantage.
