98% of CEOs say they need to overhaul their business model within the next three years, says AlixPartners survey

14 December 2022
  • Relentless disruption has 75% of CEOs anxious that their company isn’t adapting quickly enough, while 85% struggle to know where to start.
  • Of the 18% of respondents who classify themselves as “growth leaders” 57% are changing their business models now.

NEW YORK (December 14, 2022) – In today’s constantly disrupted business environment CEOs are aware their companies need to adapt – and are worried about doing so fast enough – yet 85% just don’t know where to start. So finds the fourth annual AlixPartners Disruption Index, which surveyed 3,000 CEOs and senior executives to identify the impact of disruption – defined as the forces that displace businesses, markets, and operating models – on their organizations. As an economic downturn looms and geopolitical crises continue to unfold, business leaders at growing companies are taking action to combat such challenges,

“The pandemic forced business leaders to come to terms with the inevitability of disruption, but as we have seen subsequently, that was just a dress rehearsal. Today’s business environment is tougher and more disrupted than ever and that won’t be changing any time soon. For those who move decisively and at pace, there is a tremendous opportunity to adapt and thrive amid the relentless disruption,” said Simon Freakley, CEO of AlixPartners.

31% of business leaders are revamping their business model now, with 98% recognizing they need to change within the next three years in response to a multitude of internal and external disruptions. While supply chain and energy issues continue to present significant challenges, this year’s survey also showed that business leaders’ greatest areas of concern include:

  • Barriers to innovation: While 87% say their company has the resources needed to invest in new technology and digital solutions, 66% say their board of directors often impedes the process of deploying them.
  • Speed of technology: 56% say advancements in technology are happening at a rate their company cannot keep up with.
  • Meeting societal and employee expectations: Among the growth leaders, 52% say they have been very or extremely affected by environmental and social concerns, and nearly three out of four (73%) say that shifts in workforce values and preferences are driving disruption in their companies.
  • Skills crisis: 40% of global business leaders say filling the talent pipeline at their organization will be a challenge for the foreseeable future.

In addition to these specified areas of disruption, executives recognize the threat posed by a looming global economic downturn. 83% of survey respondents expect a recession or economic downturn to last more than a year. Layoffs have occurred at 21% of companies and almost half (46%) anticipate staff reductions or hiring pauses in the year ahead.

Growth leaders are way out in front

The growth leaders in our survey – defined as those companies which set the pace when it comes to overall growth in their industry this year – are doing just that. They are more concerned about disruptive forces hitting them and at the same time much more likely to take action, reinventing their business models, making them much more likely to overcome, harness, and in some cases, create disruptive forces rather than needing to react to them. More than half (57%) are changing their business models this year, while only 25% of their slower-moving counterparts are doing so. Across the board, we see them performing better, yet still trying to do more, whether that’s fixing their supply chain, or attracting the best talent, or transforming their business.

“CEOs have faced unprecedented challenges leading their companies over the last few years and those who have prepared, are agile, and quick to act,” added Mr. Freakley. “The pace of change is relentless, with little or no time to pause for breath or even to reflect on successful navigation of the pandemic. Those who remain slow to action will get left further behind, while those who have a bias for action and see opportunities will build an unassailable lead.”

The 2023 AlixPartners Disruption Index Report is available at: disruption.alixpartners.com.


AlixPartners is a results-driven global consulting firm that specializes in helping businesses successfully address their most complex and critical challenges. Our clients include companies, corporate boards, law firms, investment banks, private equity firms, and others. Founded in 1981, AlixPartners is headquartered in New York and has offices in more than 20 cities around the world. For more information, visit www.alixpartners.com.