Markus Schmid is a seasoned leader with over 20 years of experience advising retailers and consumer brands on driving core performance and accelerating omnichannel growth.
He brings deep cross-functional expertise across major industry verticals including consumer electronics, home, beauty, healthcare, apparel, food and automotive.
In the past, he successfully supported clients in transforming their businesses toward integrated omnichannel models while improving EBITDA and long-term growth through go-to-market innovation and enhanced operational performance. Before joining AlixPartners, Markus was a Partner at McKinsey & Company, where he was leading the Firm‘s omnichannel retail domain in Europe.
At AlixPartners, Markus focuses on further expanding the firm’s strong track record in retail and consumer across DACH and EMEA, helping clients navigate disruption, capture new growth opportunities, and achieve lasting results.