fderoubaix@alixpartners.com Fabrice Deroubaix Director AlixPartners, LLP https://www.alixpartners.com/media/11386/fderoubaix_480x480.jpg
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Fabrice Deroubaix

New York


Fabrice has 15 years of experience in bridging marketing strategy with advanced analytics and digital innovation. He brings a strong record of unearthing revenue growth opportunities by means of cross-selling, upselling, and customer retention, notably by applying data science. He is also experienced in media mix optimization as well as customer and product portfolio rationalization. A voice-of-the-customer and data visualization aficionado, Fabrice is passionate about designing seamless and enjoyable end-user experiences. Fabrice has held global corporate roles in brand management, market research, and analytics strategy in CPG, consumer electronics, foodservice, and luxury goods. Fabrice has a Master of Science in quantitative marketing from the Université de Paris-Dauphine and an MBA from Columbia Business School.