Justin has more than 15 years of consulting and industry experience in the retail, consumer products and industrial sectors.

His specific expertise lies in the areas of retail operations, market entry strategies, commercial and operational due diligences, carveouts and post-merger integrations. Justin has helped companies in Greater China and Southeast Asia with their go-to-market strategies, setup of retail operations, and the formulation of their growth strategies.

Prior to AlixPartners, he was with L.E.K Consulting, Kurt Salmon Associates, and Adidas. Justin has a business management degree in finance and economics from Singapore Management University. He currently sits on the board of governors for a K12 school network in China. Justin is fluent in English and Mandarin.