Rich offers a unique combination of hands on strategic, operational, and technical Skills to the clients he has worked with through his 25 year consulting career. He specializes in overall strategic direction for businesses with a specific focus on how to structure and drive companies to greater profit and improved operating effectiveness utilizing IT and digital transformation as key levers. Throughout his career Rich has helped companies with large scale transformation strategy and operating model enhancements specific to emerging markets and disruptive changes. With key focus on: application and digital strategy, R&D, sales alignment, and go-to-market enhancement initiatives. Rich also has deep expertise in leading large scale and complex Development and Digitalization programs with a focus on helping drive platform integration, organizational design and pragmatic movement to next generation platforms.