Insight

AlixPartners UK Hotel Market Tracker

This quarterly report provides a snapshot of trends in the UK hotel industry. All data is drawn from our partners HVS and STR, with analysis from our team of experts at AlixPartners.

Q4 2018: Strong quarter for London, but Brexit uncertainty continues

London enjoyed an incredibly positive end to 2018, with RevPAR growing by 10% in Q4 due to a number of successful events. In contrast, the regions continued the trend of plateauing growth, with hoteliers' attempts to bolster occupancy by not increasing rates failing to have any material change. Despite a surge in London, operators throughout the UK are keeping a close eye on rising costs, particularly in light of pipeline additions in excess of historical demand growth. The total 2018 transaction value dropped by over £1 billion in comparison to the previous year. Buyers are being more cautious and sellers are also waiting for a solution to Brexit, as they don't want to undersell.

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Q3 2018: Record-breaking weather and successful events drive market

Q3 2018 was a strong quarter for London. This was underpinned by several successful events (e.g. London Pride) as well as record-breaking weather. On a last twelve month (LTM) basis, however, growth in London and the regions remains broadly flat. With active pipeline at 8% and 5% in London and the regions respectively, potential demand growth is unlikely to convert into additional occupancy for existing hoteliers.

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