Six keys to scaling digital

You are an executive or investor who understands digital and why it is vital to the future of your organization. You have succeeded, after considerable effort, in delivering your first digital investments and proving their value. Now you face a new challenge: scaling for competitive advantage, operational efficiency and customer experience. This is a distinct phase with its own dynamics.

I have laid out six pragmatic keys, drawn from first-hand experience, to help you take digital wide and deep.

Read Rob's full article on LinkedIn