As a trusted strategist for clients in the media, high-tech, and financial services sectors, Grace brings a wealth of experience as a Partner & Managing Director on AlixPartners' Technology, Media, and Telecommunications team. She currently serves as the co-lead of the Media & Entertainment practice, with a strong focus on all things digital in the sector.
Specializing in large-scale transformations, Grace excels in optimizing organizational strategies and fostering growth across industries. Her adept leadership has steered numerous high-stakes initiatives, resulting in substantial cost savings and operational improvements.
Throughout her career, Grace has proven her ability to drive transformative change and deliver impactful results. She led the transformation of consumer businesses for internet media clients, resulting in tangible profitability and efficiency improvements. Additionally, Grace spearheaded a third-party spend optimization initiative for a leading hospitality platform, generating over $100 million in recurring savings.
Grace's impact is evident in both her professional engagements and her active involvement in events promoting women in leadership. She co-hosts the Building the Future: Women in Leadership series, facilitating insightful discussions on corporate transformation and effective team incentives. Grace's dedication to empowering women and fostering dialogue within the industry underscores her commitment to driving positive change.
Key Engagements:
- Co-led large-scale transformations of digital media publisher across its content creation, engineering , GtM, and G&A functions.
- Led wholistic transformation of external spend for a leading hospitality platform company, delivering value creation exceeding 30% of the baseline.
- Extended expertise in operating model transformation for post-IPO 'unicorn' ticketing companies.
- Developed engineering org and third-party spend optimization strategies for Silicon Valley's leading platform clients.
Grace is a sought-after expert on media and entertainment trends. She has appeared in multiple media outlets—including CNBC, NPR, and the Wall Street Journal—providing insight and analysis on trends across mergers and acquisitions, advertising, and pricing issues facing media content creation and distribution businesses.
She holds an MBA from Columbia Business School and is also fluent in Korean.
